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How to Integrate Facebook with WooCommerce?




Is your online eCommerce store WooCommerce-based? Do you want to increase the online sale of your business using Facebook? If your answer is yes to both questions, you need to integrate your WooCommerce store with Facebook. But how to do that? Read on to find out.



How Can You Integrate Facebook with WooCommerce?

Before answering how to integrate Facebook with WooCommerce, know why WooCommerce Facebook integration is important. The reason behind the same is that, by integrating Facebook with your WooCommere site, you can:

  • Get access to Facebook Pixel for tracking conversions and analyzing your ad campaign results.

  • Take one step closer to your potential audience that uses Facebook.

  • Sell your products directly from your business' Facebook page.

  • Nurture customer relationships.

WooCommerce Facebook Integration Plugins make integration easier. You can use the following plugins to make Facebook WooCommerce integration easier:

  • Facebook for WooCommerce (by Facebook)

  • Social Shop for WooCommerce (by StoreYa)

  • Facebook for WooCommerce (by WooCommerce)

This article will use Facebook for WooCommerce to integrate Facebook with WooCommerce. Let's look at how you can do that.


  • Head to the WordPress dashboard of your website. In the plugins section, go to Add new and search for Facebook for WooCommerce.

  • When you see the WordPress Facebook plugin, install it. Once installed, activate it.

  • Now you can see the Marketing tab in your WordPress dashboard. Go there, and select Facebook. Click on the Get Started button to move ahead with the integration process.

  • You'll be asked to connect your WooCommerce store with a Facebook account. Either continue as the current Facebook account user or log into another Facebook account.

  • You can open your WooCommerce Shop in three ways: Facebook ads, Facebook Shop, and Instagram Shopping. We'll do it through Facebook Shop. So, click on it and get started.

  • Create the business manager account. Put concise and legit Business name and continue.

  • Connect your account with a Facebook page where you wish to display your products. If you don't have one already, create a new one.

  • You must have an existing product catalog. Select that and continue.

  • Select the Facebook Pixel to track the inventory between Facebook and WooCommerce, confirm your Commerce account and settings.

  • You will be redirected to the next dialog box, where you will need to give specific permissions. Leave it to default or make changes as per your requirements. Click the Next button.

  • Finally, you are all set. You have successfully integrated your WooCommerce store into Facebook. Click on Done or, straight away, start creating an ad. It's all up to you.

Need help to integrate Facebook with WooCommerce? Contact Our Digital Marketing Agency today!!

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